Three Fragrance Trends That Will Dominate 2023

New year, new you, and a new fragrance, too. It all just makes scents!

This year, take your olfactory senses on a rollercoaster ride that goes from sweet to strong and always ends on a high note.

Keep reading to know what Philippine Courtiere, Senior Perfumer at the German fragrance developer Symrise, has to say about the most scent-sational trends about to take over your fragrance wardrobe in the new year.

90s Throwback 

The 90s were a pretty ‘sweet’ time for beauty, in more ways than one. While chocolate brown lipsticks took over our beauty shelves, vanilla scents found a permanent spot in our fragrance wardrobes. It was the decade for everything vanilla - from candles to cakes to scents.

Case in point: Sweet, playful, and nostalgic vanilla is about to make a major comeback. These compositions will come without any extra frills and feature this oriental note front and centre - think of it as a nod to more uncomplicated times, with a scent profile that immediately evokes feelings of comfort and cosiness.

Want to make it your own? “A good way to create your own signature scent is by layering two fragrances together. In fact, this is something I personally do, too,” says Philippine. 
Pair your vanilla scent with a floral one for a date, or with a woody composition for a night out on the town. If you want to add a touch of freshness, layer it with scents that feature bergamot or lime to tone down the sweetness.

Feeling Royal 

You know that main character energy you’ve been feeling lately? Get ready to take it up a notch by enveloping yourself with the rich, intoxicating scent of oud. According to Philippine, this note will be high up on the fragrance charts for 2023. The reason? “For its strength and versatility! It is easy to blend with other notes – floral, fruity, and musky ones to woody and spicy ones, too,” she explains.

Scents Of Joy 

Want your fragrances to truly spark joy? You’re in luck. “One of the key trends for this year is the growing demand for additional benefits in fragrance - especially related to moods. It has made space for a whole new way of creating fragrances to evoke a certain feeling,” says Philippine. Bring on the cosy vibes with vanilla, give yourself a burst – or spritz – of energy with citrus notes like bergamot, or unwind after a long day at work with the scent of jasmine.