The Best Lipstick Brands You Need To Invest In Now


The Best Lipstick Brands You Need To Invest In Now

By Khanak Mehta 

Admit it: If you could only pick one makeup product to wear for the rest of your life, your answer would be ‘lipstick’. One swipe is all you need to add colour to your face and brighten up your look. Plus, you can even use it on your eyes and cheeks, and create a monochrome makeup look in no time.


So, if you’re ready for a serious upgrade for your pout, consider investing in our list of the best lipstick brands in India to get started. These formulas are a notch above the rest, and their shade ranges are truly *chef’s kiss*. 


Best lipstick brands in India

When it comes to the top brands for lipstick, we consider several factors before a product makes the cut. Whether it’s the packaging, formula, staying power, or shade range, there’s a lot of swatching and trials that sets our curation of the top lipstick brands in India apart. Before we talk about why we love each brand, here’s a quick glimpse of the best lipstick brands on our list.

Best lipstick brands for natural formulas

Looking for a natural Indian lipstick brand? Your search ends here. Clean, natural makeup formulas and brands often have a reputation for not being long-lasting or having enough shades in their range. But these brands are changing the game.


Kiro Beauty creates lipsticks from natural, non-toxic ingredients like avocado and apricot oil to deliver a formula that doesn’t just feel incredible for your pout, but also doesn’t compromise on the wear or finish. We love their weightless liquid lipstick formula that feels like nothing on the lips.


Mamaearth may be your favourite skincare brand, but their new range of lipsticks might just become your makeup favourites, too. Enriched with the natural goodness of avocado oil and vitamin E, their formulas are like a colourful, soothing treat for your lips.


Best lipstick brands for top-tier coverage

Hate swiping on layers after layers of lipstick, only to find that it’s practically peeling off your lip? Yeah, we don’t think that’s a good look either. What you need is a full-coverage lipstick formula instead that will deliver full coverage in just one swipe. Take your pick from cream and liquid lipstick formulas from our list of the best lipstick brands in India.


Maybelline New York’s lipstick formulas are a cult-favourite for a reason. We love their Super Stay range that doesn’t just give one-swipe coverage, but also stays all day and night long.


SUGAR Cosmetics’ pigmented, long-lasting formulas won’t let you down either – we promise, these lipsticks are saturated with colour and totally budge-proof, too.

Best lipstick brands for Indian skin tones

Want a lipstick brand that’s easily available in India and *actually* caters to Indian skin tones? We’ve got you covered. Here are some brands that make the cut for us.


Lakme’s makeup products have been used by generations, and for good reason. This homegrown brand boasts of inclusive lipstick shades to suit all Indian skin tones, right from the lightest to the deepest.


M.A.C Cosmetics’ iconic shades are pro-approved and are pretty much guaranteed to work for you whether you’re a model backstage or just getting ready for the office. With a range of shades that suit every single skin tone imaginable, you really can’t go wrong with them.


Best lipstick brands for everyday wear

When it comes to your everyday makeup look, you’ll want to invest in lipsticks that are equally affordable and high performing. After all, if the formula doesn’t last through your nine-to-five, is it really worth it?


Check out our top lipstick brands with prices that are wallet-friendly and college or work appropriate, too.


Colorbar Cosmetics has quite a few ranges, all of which are super comfortable to wear every day. We love their Gel Lipcolor range that shades that adjust according to the pH level of your lips, enhancing your natural lip colour.


Faces Canada has a unique range of primer-infused lipsticks that will help cut down the steps in your daily makeup routine and ensure a longer wear time, too.

How to apply lipstick perfectly 

Now that you’ve got access to our list of coveted lipstick brands, all you need to do is perfect your application, and you’re good to go. Here are some ways that you can get it right, every single time. 

  • Prep your pout by using a lip scrub first and foremost. Use circular motions to gently slough away dead skin and reveal smoother lips.
  • Use a lip balm to hydrate your lips and get a smoother, more even application. You can also swap this with a lip primer, which will help fill in any fine lines on your lips, making your pout look fuller.
  • Line your lips with a lipliner to prevent your lipstick from feathering and bleeding. You can choose to use a shade that matches your lipstick, or a lighter or deeper one depending on the kind of look you’re experimenting with.
  • When swiping on your lipstick, make sure that you don’t go over the same area too many times to avoid a cakey look.
  • If you’re using a liquid lipstick, avoid layering your lipstick to stop it from peeling away and looking dry.
  • Apply your lipstick with a lip brush for maximum precision and control.

Discover: The Hype Behind Renee 5-in1 Lipstick

Ready for a pretty pout?  

Whenever you’re in doubt, feel free to come back to our list of the best lipstick brands in India – no matter which one you’ll pick from our collection, we bet it’ll be a great choice.


Lipsticks 101


Q. What are the best lipstick colours to shop? 

Start with the basics: Red, a nude, pink – and build your collection from there.


Q. Should I pick a cream or liquid formula? 

If you want long-lasting wear and a matte finish, a liquid lipstick formula is your best bet. But it all depends on your personal preference.


Q. What lipsticks are best for daily use? 

A cream lipstick formula that is hydrating and glossy will be great for everyday wear. Don’t forget to carry it with you for touch-ups.