Cast a spell with Madness! Madness pH Gloss is a one-of-a-kind glosswhich is specially created to transform into a pink shade that’s as unique as you! It is a pH sensitive formula which turns into sheer pink within minutes of application according to your skin’s pH level. Madness pH Lip Gloss is an ideal gloss when you want to add a subtle yet elegant shine and along with a hint of colour to your lips. Be it a party, a date or office, let your lips do the talking and let Madness pH weave all the magic. Enriched with Shea butter, Macadamia seed Oil and Olive butter, its nourishing and non-sticky formula doesn’t just make your lips super-glossy and tinted but also replenishes moisture and keeps them soft and luscious.