The last thing I want to do is run to the washroom every two hours to reapply my lipstick. But it’s not a worry anymore because I found the Lakme 9TO5 Primer & Matte Lip Color. I am fond of the shade Red Coat because it looks lovely on me! With its intense colour payoff, it lasts up to 12 hours with its flawless matte base intact. It comes in a total of 35 shades to fall in love with. With this lip colour, touch-ups are now a thing of the past.