Have you heard about the new popular girl in town? Meet the cold girl ❄️ She’s all about that naturally cold flush and matte skin, her lips look plump and bitten and she’s your new winter cool aesthetic. Since everyone is talking about this new beauty trend, we decided to break it down for you, and fortunately, our cold girl is quite easy to achieve. Here how: ❄️ Swap your dewy base for a mattified one. This is crucial as your skin needs to look cold. ❄️ Ditch your liquid blushes and reach for a powder one. This will give you that soft cold girl finish. ❄️ Apply your blush all over your cheeks, nose, eyelids and even some on your chin; remember we’re committed to this. ❄️ Layer a nice pink lip shade and add a darker shade in the centre of your lips to give it that signature bitten look. We suggest a lip tint for this job. And that’s it! There’s that cold girl aesthetic everyone is obsessed with.